How can we see architecture as a form or median that merges humanity Thesis

How can we see architecture as a form or median that merges humanity and nature - Thesis Example 122). Since time immemorial, several societies of the world have been known to honor sculptures and other forms of architectural designs as their gods; the Chinese and ancient Japanese societies being the best point of reference. As a matter of fact, their places of worship had specific architectural designs. This was evidence enough of the close relationship that existed between architecture and humanity (Brebbia, 2012, p. 71). Before the World War I, architectural designs were not necessarily buildings. Monuments stood in large cities and significant laces like museums and attraction sites. They added to the beauty of sceneries and made nature admirable. That notwithstanding, these designs reminded people of the significance of nature and. They were also a direct reminder of the fact that nature ought to be protected by humanity. For this reason, people remained connected with nature courtesy of the architectural designs of the times. The warm relationship between nature and architecture began deteriorating after the Second World War and the cold war that came thereafter. The Great Depression of the United States of America also contributed to the degradation of the closeness that existed between nature and architecture. People were more oriented to business and improving their economic statuses as opposed to observing the importance of nature. Every architectural design began to take the direction of business. The architectural designs of this period and periods that followed were therefore no longer associated with neither nature nor humanity but how people would get money out of them. This then marked the beginning of the disconnection between nature, humanity and architecture. Humanity and nature have lost connection and this can be seen from the early periods of romanticism in which there was a protest against the impending scientific rationalization of nature. This was dated to the 18th century

Recruitment and Selection Strategies Essay Example for Free

Recruitment and Selection Strategies Essay rganizational goals: Mr. Stonefield, when choosing applicants that will be suitable matches for your limousine service can be accomplish by ensuring that you hire those individual that share similar views, values, and beliefs. By doing this you will not only benefit the company, you will see greater productivity from your employees and most of all loyal, long-term employees that express their satisfaction. If both Mr. Stonefield (the business) and the employee parallel in their thoughts, views, and strategic goals, there will be an aspiration for each individual to see through to the needs of their coworkers as well as the desire to see the business survive and thrive. Mr. Stonefield you will find that an employee will be loyal and give there 100%. Forecasted demographic changes: An analysis of projected workforce needs for the next 5 years will need to be based on the businesses goals as well as demographic changes to both the work force, economy as well as industrialization. By identifying and following the trends of the economy, work force and unemployment rates will assist the business in predicting changes to come. By knowing these trends Landslide Limousine Services may be able to stay one step ahead of its competitors. Workforce diversity objectives: In order for Landslide Limousine Services business to be triumphant and survive the initial start-up, the workforce must be diverse enough to compliment the targeted market and consumer base. With the marriage of the employees and the business goals it shows the consumers of this passenger transportation business that Landslide Limousine Services are striving to match individual interests. A survey and gain insight as to their patrons’ views and patterns. Drivers and chauffeurs will be able to customize and individualize the service they offer by knowing  their clientele. An example that comes to mind would be: a client is in Austin for business. This client enjoys theater productions. If a driver knows the likes and dislikes of his or her client then they can do research on what productions are happening during their clients stay and offer the information about what is going on in Austin. It is the belief that there are three elements in setting the motion for Mr. Stonefield’s business: First, Landslide Limousine should establish a strong commitment to the diversity in the workplace. This commitment needs to begin at the top and weaved within and through all employees who work for the company. It is advisable that Landslide’s senior and upper management model the behavior therefore showing that they are in full support and respect of diversity in the workplace. Second, Landslide will need to understand and gain a precise insight to the businesses eagerness to move forward and keeping in touch with up to date demographics of the industry and the cultural diversity. Mr. Stonefield and his team must develop a workforce profile. By doing this they will gain an understanding of the workforce and the potential hiring pool. By profiling the workforce and the potential hiring pool allows for complete diversity that will be beneficial to all crucial positions and organizational elements. By researching and monitoring trends and workforce reports published quarterly and annually are great resources and sources of data in regards to employment movement. Researching social networks and potential employees can prove to be useful when making employment decisions and offers. Affirming that the employee are of the caliber both personally and professionally that Landslide wants as part of the team. The outcome would be gaining a professional and a precise view of a company’s demographic profile. By combining and comparing this information will assist in planning and Landslide’s workforce model. This information will also assist Landslide in predicting potential future prospects for recruitment, hiring, and retention. Organizational branding: Landslide unlike any other business will need to frequently examine and revisit their organizations corporate strategy, mission, image, and activities which will contribute to their organizational branding. Organizational branding is what a business exclusive and distinctive. This in itself will create distinguishing factors that will set itself apart from the competitors. By using and exploiting these methods and procedures, Landslide will be able to place its  professionalism, persona and look in the mind of its clientele, potential clients and employees and thus creating and establishing an image that is transparent in wh at Landslide is and why it exists. Methods for recruiting candidates: Initially, due to the fact that Landslide is a new business Mr. Stonefield will not be able to utilize the method of internal sourcing. However once the business is established and services are rendered Landslide will then be able to incorporate the process of internal sourcing for recruiting candidates. Internal sourcing consists of posting the vacated or new position in an easily and highly visible area within a business for current employees to view. Internal sourcing is a very valuable tool to use as it utilizes the internal candidate pool and is a cost saving measure for the business as current employees are at present employees of the company and is acquainted and accustomed to the culture of the business and allows the employee a feeling of â€Å"climbing the ladder† thus creating success for the employee as there will be little to no training and orientation for the new position. There is a potential disadvantage to internal sourcing, there may be a chance of stagnation as it does not allow for the potential for fresh new ideas that external sourcing may bring. Therefore it would be post haste of the marketing department to keep up with changes in the market and knowing what other similar businesses are doing. As stated above another potential recruiting method is external sourcing. External sourcing focusing on utilizing outside sources for advertising for candidates. Landslide may want to advertise job openings and postings in the newspapers, local papers, Craig’s list, online,- internet job services, use local job boards and trade publication announcements. Examples of online job posting sites are LinkedIn, Craig’s List, Texas Job Services, Monster.com and CareerBuilders.com. External sourcing has many advantages as it is not limited to a captive audience, meaning current employees. It also allows for new views, thoughts and ideas in this ever changing business market and workforce. External sourcing also has its disadvantages, that starting with a new employee means cost are incurred to train and orient them. It will take time for the new hire to learn the culture, ins and outs of the business. There needs to be a screening process during the initial application process that will screen out the individuals that would not be a fit for the company as well as screen out those individuals that would be a  fit the company and its organizational culture. Another option is third-party sourcing. This sourcing makes use of job placement agency to find qualified job candidates. The similar recruiting processes are used for third-party Sourcing as does external sourcing. However, one major difference is that a job placement agency is not a direct part of Landslide business itself. Landslide contracts with job placement agency(ies) to help identify potential qualified candidates. Third-party sourcing has its advantages: it will save Landslide time and funds by identifying qualified candidates. Another advantage is that Landslide may be able to minimize their human resources department so that HR employees can focus on hiring and training of the new hires. Dependent on the turnover rate of the company’s employees, Landslide may want to entertain the idea of identifying when hiring should be made. This may be a process that is identified after one to two years of operations. By pinpointing norming and trends within the business will assist in recognizing when there is a higher need to fill positions. If possible to limit the times of hiring to only a certain period of time(s) during the year. Landslide will want to take into consideration its growth and level of employee turnover as well as the cost of contracting with a hiring agency that it may be appropriate to fluctuate between internal and external sourcing. There are also a number of other potential avenues of recruiting potential employees such as recruiting individuals that are retired and of retirement ages, contacting vocational rehabilitation services to employ individuals with disabilities, college fairs, job fairs and high school vocational classes. Methods for screening candidates: There and multiple steps in the screening process. The initial screening conducted is during the internal, external sourcing the process is quick and unrefined selection method. Candidates submit applications and references. This screening process reviews the application, references and conducts background checks as well as interviews. Selection of candidates is time intensive as its process is more detailed and comprehensive than the initial screening. The actual selection process gives HR and the hiring managers a fuller view and insight of candidates by observing the individuals behavior. This behavioral screening can be obtained via having the candidate partake in a number of assessments such as job skills test and face to face interviews and gathering information as to the candidates’  character through reference and background checks. Interview methods: There are many types of interview methods that Landslide could use. However the below are some suggested methods: 1) The first being a behavior-based interview: Through behavior-based interviews, Landslide will be able to gain insight about the candidate by asking scenario based or direct questions describing examples and situations they may have experienced and how they handled themselves. These interview questions give light to behaviors in past employment(s) allowing Landslide to potentially predict future behaviors. 2) Situational Interviews: Having candidate answer interview questions of a hypothetical nature. Testing procedures: Below are various testing method suggestions: 1) Ability tests: Tests the mental clerical, mechanical, physical, or technical ability to perform the essential functions of the job. 2) Knowledge tests: Measures candidates’ job-specific knowledge about the position. 3) Personality Inventories: Due to the need for some of Landslide’s personnel to be extraverted. For example an extremely introverted individual may not be a good match in driving individuals to and from their destinations. The position involve one on one human interaction. 4) Performance/Work sample tests: Test the candidate on actual work environment and performance. Interview process considerations: 1.Landslide should avoid illegal discrimination: As Mr. Stonefield stated he expects to hire 25 employees. It will be imperative that Landslide develop a working knowledge of all anti-discrimination laws and rules. Federal law prohibits discriminating on the basis of race, gender, pregnancy, national origin, religion, disability, and age. However Landslide will also become knowledgeable of local and state requirements to protect against discrimination. 2.Applicants have a right to privacy it is advisable that Landslide avoid asking questions that would infringe rights to privacy. Such questions are about race, parentage and marital status 3.Landslide must follow federal and state guidelines and rules in regards to hiring immigrants. Landslide should ensure that they hire individuals that are documented citizens or legal aliens. Applicants must complete federally  required documents such as I-9’s and W-4’s with supporting evidence. Landslide must make copies and inspect employee provided supporting documents to make sure they are legal and binding. Methods for selecting candidates: Since Landslide is a new business in the Austin, Texas area that they should start with advertising their job openings. The applicant selection begins through recruitment, either external sourcing or third party sourcing. At this point all resumes and applications are screened for only those qualified to continue to the next step. Those candidates are then interviewed. The next step begin with making contact with the applicant by telephone asking the applicant to commit to an in person interview. This initial telephone contact is one of many first impressions. Once the applicant interviews and passes they go forward to the testing portion of the hiring process. Building diversity within Landslide Limousine Services will be extremely important. This will potentially widen the clientele base worldwide. When a client knows that the business is multilingual and culturally savvy. The clients will respect and patron Landslides services over and over again. Landslide will also be viewed as being a diverse workplace that honors all races and ethnicities. Various laws that must be considered when hiring – especially in a diverse workforce would be: The Age Discrimination in Employment Act of 1967, The Immigration Reform and Control Act of 1986, The Americans with Disabilities Act of 1990 Family and the Medical Leave Act of 1993 and Sexual Harassment. References Cascio, Wayne F. (2013). Managing Human Resources: Productivity, Quality of Work Life, Profits (Ninth Edition). New York, NY. University of Phoenix (2013). Week Six Difficult Concepts. Retrieved on Saturday, December 14, 2013 at: https://ecampus.phoenix.edu/secure/aapd/Materials/IP/curriculum/sb/HRM531/week_6_video.asp

Discrepancy in Media Coverage Essay -- Communication, Influence on Peop

Discrepancy in Media Coverage Name: Course: College: Tutor: Date: Discrepancy in Media Coverage More boys than girls indulge in sports activities in school. This has become a huge source of concern. Male students take active part in sports activities. Girls on the other hand shun such activities. There has been a link between media coverage and the indulgence of girls in sporting activities in schools. This is primarily because; television and other media show sports as a preserve of men. As a result there are few females in the sporting activities on media. Hence female students never have role models to ape in sports. Boys find several sources of, motivation to participate in sports. However, the discrepancy in media coverage is getting better with time. There is a realization of the importance of balanced attention with regard to gender in sports programs. Therefore there are increased efforts to ensure that several sport program s show women participating in games. This will lead to a better perception of sports by girls. Eventually, girls will change their attitude about s ports. The paper takes a keen look at the entire perspective of media coverage and its corresponding effect on the participation of girls in sports activities. Media forums have always been instrumental in preparing a platform for the activities of the society. With regard to sports, it has been often been perceived as a preserve of males. Therefore, supporting programs in television and other forms of media have always featured males. Hence females have been left out. According to my experience as a specialist in the development of children, there is a need for a very positive and active partnership as far as the care of a chi... ...ke sure all of them are on the same page. To instill the culture of working together, Employers should establish that teams are groups that collaborate and share skills in effort to reach common objectives and goals that benefit the overall performance of the company. Every worker should have a different rough idea of what makes a good team. To run and operate efficiently, communication should be open between the employees and the management of the firm. When all of these are implemented, maximization of business values is almost guaranteed. Therefore, the presentation of media has a lot of influence on how people perceive reality. There have been several efforts to put an end to the discrepancy in media. As a result, there has been a significant change in the manner of presenting sports in media outlets. As a matter of fact, media discrepancy is getting better.

Masculinity

Epic heroes like Achilles, Odysseus, and Aenas were warrior-type males who fought enemies and wars with great strength and exceptional courage.   Most of the time they had little regard for their own personal safety.   That, particularly characterized Achilles.   Odysseus on the other hand was cautious and wise.   He was a complex and strategic thinker.   Aenas had a deep devotion to God and would fight for his people and country. Those epic heroes were the image of masculinity.   They fought wars which they won.   They had great moral convictions.   They were strong and courageous.   They did not shrink from challenges, they instead charged forward for God, people and country.   They did not only capitalize on their physical strength, they had great minds as well. The long years in between periods of history saw the transformation of the idea of masculinity from the time of the epic heroes to the modern day masculinity.   However, on those times when, again, nations went to war, the ‘heroes’ in men once again surfaced.   They were aggressive and patriotic, and they sacrificed and felt honored by serving in the war. Different times had different norms.   The ‘war’ is now on athletics.   Physical strength was no longer for combat but it became healthy physique for athletics.   Athletes have to compete, whether it is against one’s self or an opponent.   Like in combat, they need to have the will to win, a strong character and of course, the fire of nationalism. Media has the most experience in defining and presenting masculinity.   They came up with stereotypes like: he has a sense of humor, he is aggressive, he is in control and is decisive, he is successful, and lastly he gets angry too, meaning he is being human. The perception or idea of masculinity do not seemed to have changed from the epic heroes, to the athletes at the Olympics and to the present-day or modern men.   Very evident, therefore significant are; love of God and country, courage, character and success as traits that truly make a man masculine. References: â€Å"Epic Traditions: the Hero–Homer to Virgil to Dante to Milton.† 13 November 2006. http://faculty.goucher.edu/eng211/epic_traditions_the_hero.ht â€Å"Common Stereotypes of Men in Media.†Ã‚   Media Stereotyping.   13 November 2006. â€Å"Characters of the Classical Epic.†Ã‚   13 November 2006. http://www174.pair.com/mja/epic.html Bourke, Dr. Joanna.   â€Å"The Image of Man.   The Creation of Modern Masculinity. By Professor George L. Mosse.† February 1997.   Updated 26 March 2002.   13 November 2006. http://www.history.ac.uk/reviews/paper/bourke.html   

Who am I and why do I want to be a social worker Essay

Just like most children, I had my fantasies and wishes of becoming a medical doctor so I could help alleviate the sufferings of many. Although this desire was not actualised as I ended up studying engineering but i always felt a big vacuum and an unquenchable desire which i couldn’t explain until I became a care support worker In my early years as a growing young girl in Africa, abuse and injustice happened on a daily basis and nothing was done about it. Female genital mutilation was a tradition and many female children died in the process. A tradition where women were treated like slaves, children suffered abuse and neglect and not even the government could stop it. Although I did not go through any of this because my parents were educated and civilised, but these horrible incidents happened right before me to those my friends, neighbours and relatives and the sight of these oppression and injustices broke my heart but being that I was only a child, I couldn’t intervene. However, this encounter kept playing like a video in my mind till now that is has become clearer that my pursuit of becoming a social worker will answer my many questions. My interest in pursuing this career was birthed when I worked alongside some charitable organisations in Nigeria during my National Youth Service. My service was in the health care setting where I had the opportunity to help people with diverse family problems, health challenges, domestic violence, rape etc, and liaising with other non-governmental agencies to work with the less advantaged to achieve better lives. This experience went a long way in healing my broken heart as a young innocent girl that grew up where injustice thrived. I have always been of the opinion that, if, everyone contributes positively towards the society by way of giving help and support where needed, this world will be a better place. I further developed a keen interest to train in this career over the years because of my work and experience as a support worker and work with young homeless people in Germany. As a support worker, I worked with older people with learning disabilities and supported them in their own homes and in residential settings. During my residence in Germany, I pioneered a charity organisation that was responsible to organise music concerts in the hospitals settings, residential homes for both the elderly and young people. I am deeply passionate, patient, and tolerant and enjoy the service of humanity. Since arriving here in UK, I have had the opportunity of working as a support worker and have further acquired and improved my skills in areas such as communication, psychology and total well-being of individuals. I have also been able to work effectively with older people with disabilities by providing continuous support to them. Being a support worker has also helped to improve my confidence, patience, interpersonal skills, and initiative. Supporting and empowering people have always been my passion and becoming a social worker will mean actualising my long awaited dream. According to Open University (2013) [internet], social work is a profession which aims to protect children and adult from harm whatever their age, gender and cultural background. Social work thrives on social justice which is based on the concept of equality, human right, fairness, mutual obligation in the society and helping to reduce poverty in the society. The latest issue on poverty according to Department for work and pension and Department of education (2013) [internet], there are almost 300,000 households in the UK where none of the adults has ever worked and 300,000 children with parents going through drug issues. What will become of these children being raised in such a precarious situation? To deal with these issues, there is a need for solving the problem from its root rather than approaching it on the surface. Helping these troubled families turn their lives around is paramount because children in such homes will have their chances of success reduced and this will be passed on to their next generation. I believe that while trying to improve the lives of adults and youths especially those with drug and alcoholic problems, helping children overcome poverty without waiting for it to escalate into bigger issues is appropriate. Family instability leads to poverty not just to the concerned families but to the whole nation in general. Social justice is also about making family, community and society function better without prejudice, oppression, discrimination and inequality, providing the support and tools to help make life more comfortable. Some of the challenges encountered in the society have its roots traceable to early life. Evidence suggests that children tend to enjoy better life, become successful, and thrive better both psychologically and developmentally when the same two parents are able to support and protect them through childhood stage. Attachment theory proves that the earliest bond between children and their parents have a tremendous long lasting impact that continues throughout their life time. How we are depends on how we experience this early relationship. Payne, M (2005). Another burning issue on my mind is people with disabilities and how they are being treated. Having an African background, my experience with children with disability is heart breaking. Africa has one of the largest populations of children with disabilities in the world. Their predicament which is swept under the carpet is also characterised by an exclusion from social service, inaccessible infrastructure as well as neglect and abuse. In fact, there’s no program or assistance for the disabled in Africa both old and young. Taken into consideration that we live in a diverse society where we encounter people with different culture, backgrounds, race, believes, values etc, there’s every need to accommodate, tolerate and celebrate each other regardless of these differences. As a would be social worker, I intend facilitating change in some areas where lesser attention is paid. I am very passionate about family welfare and ensuring healthy relationship between children and their parents. I will ensure that I put into practice the social work values and ethics which will be acquired during my course of study combining it with my own values.

The Basics of an Experiment

The Basics of an Experiment Science is concerned with experiments and experimentation, but do you know what exactly an experiment is? Heres a look at what an experiment is... and isnt! Key Takeaways: Experiments An experiment is a procedure designed to test a hypothesis as part of the scientific method.The two key variables in any experiment are the independent and dependent variables. The independent variable is controlled or changed to test its effects on the dependent variable.Three key types of experiments are controlled experiments, field experiments, and natural experiments. What Is an Experiment?  The Short Answer In its simplest form, an experiment is simply the test of a hypothesis. Experiment Basics The experiment is the foundation of the scientific method, which is a systematic means of exploring the world around you. Although some experiments take place in laboratories, you could perform an experiment anywhere, at any time. Take a look at the steps of the scientific method: Make observations.Formulate a hypothesis.Design and conduct an experiment to test the hypothesis.Evaluate the results of the experiment.Accept or reject the hypothesis.If necessary, make and test a new hypothesis. Types of Experiments Natural Experiments: A natural experiment also is called a quasi-experiment. A natural experiment involves making a prediction or forming a hypothesis and then gathering data by observing a system. The variables are not controlled in a natural experiment.Controlled Experiments: Lab experiments are controlled experiments, although you can perform a controlled experiment outside of a lab setting! In a controlled experiment, you compare an experimental group with a control group. Ideally, these two groups are identical except for one variable, the independent variable.Field Experiments: A field experiment may be either a natural experiment or a controlled experiment. It takes place in a real-world setting, rather than under lab conditions. For example, an experiment involving an animal in its natural habitat would be a field experiment. Variables in an Experiment Simply put, a variable is anything you can change or control in an experiment. Common examples of variables include temperature, duration of the experiment, composition of a material, amount of light, etc. There are three kinds of variables in an experiment: controlled variables, independent variables and dependent variables. Controlled variables, sometimes called constant variables are variables that are kept constant or unchanging. For example, if you are doing an experiment measuring the fizz released from different types of soda, you might control the size of the container so that all brands of soda would be in 12-oz cans. If you are performing an experiment on the effect of spraying plants with different chemicals, you would try to maintain the same pressure and maybe the same volume when spraying your plants. The independent variable is the one factor that you are changing. It is one factor because usually in an experiment you try to change one thing at a time. This makes measurements and interpretation of the data much easier. If you are trying to determine whether heating water allows you to dissolve more sugar in the water then your independent variable is the temperature of the water. This is the variable you are purposely controlling. The dependent variable is the variable you observe, to see whether it is affected by your independent variable. In the example where you are heating water to see if this affects the amount of sugar you can dissolve, the mass or volume of sugar (whichever you choose to measure) would be your dependent variable. Examples of Things That Are Not Experiments Making a model volcano.Making a poster.Trying something, just to see what happens. On the other hand, making observations or trying something, after making a prediction about what you expect will happen, is a type of experiment. Sources Bailey, R.A. (2008). Design of Comparative Experiments. Cambridge: Cambridge University Press. ISBN 9780521683579.Beveridge, William I. B., The Art of Scientific Investigation. Heinemann, Melbourne, Australia, 1950.di Francia, G. Toraldo (1981). The Investigation of the Physical World. Cambridge University Press. ISBN 0-521-29925-X.Hinkelmann, Klaus and Kempthorne, Oscar (2008). Design and Analysis of Experiments, Volume I: Introduction to Experimental Design (Second ed.). Wiley. ISBN 978-0-471-72756-9.Shadish, William R.; Cook, Thomas D.; Campbell, Donald T. (2002). Experimental and quasi-experimental designs for generalized causal inference (Nachdr. ed.). Boston: Houghton Mifflin. ISBN 0-395-61556-9.

Famous Celebrity Trials and Court Cases

Famous Celebrity Trials and Court Cases Even the rich and famous can find themselves in trouble with the law. Being a celebrity in the United States does not protect you from the pursuit of justice. Nor does it protect you from becoming a crime victim. These stories give the timeline of criminal investigations and trials of cases involving celebrities. Some of the cases are closed and adjudicated, while others are still on-going. The Death of Michael Jackson On June 25, 2009, less than a month before he was scheduled to begin a series of comeback concerts, paramedics were called to Michael Jacksons rented home in Holby Hills near Los Angeles where they found him unconscious and not responding. The Trial of Michael Jackson Pop singer Michael Jackson faced charges of conspiracy to commit child abduction, false imprisonment and extortion, three counts of committing lewd acts upon a child, attempted lewd acts upon a child, and four counts of administering intoxicating agents to assist in the commission of a felony. The Legal Saga of O.J. Simpson On Sept. 13, 2007, Simpson and four other men entered a Las Vegas casino hotel room where some of his sports memorabilia were being offered for sale by two collectors. Police arrested O.J. Simpson on kidnapping and armed robbery charges. The Robert Blake Case Robert Blake faced trial for the murder of Bonny Lee Bakley and soliciting two other men to kill her. Bakley, 44, was shot to death on May 4, 2001, as she sat in Blakes sports car behind a restaurant where the couple had just dined. The Phil Spector Case Legendary rock and roll music producer Phil Spector was charged with the fatal shooting of former actress Lana Clarkston Feb. 3, 2003, at his Los Angeles mansion. The Jennifer Hudson Family Murders On October 24, 2008, the bodies of Academy Award-winning actress Jennifer Hudsons mother and brother were found in the familys home on Chicagos South Side. Shot to death were Hudsons mother, Darnell Donerson, and her brother, Jason Hudson. The Legal Troubles of Joe Francis Joe Francis, who has made millions from his Girls Gone Wild videos and magazines, has found himself entangled in legal trouble in civil and criminal courts on the state and federal levels. The Kobe Bryant Case Professional basketball star Kobe Bryant, 24, was charged with a single count of felony sexual assault against a 19-year-old woman at an exclusive spa where he was staying when he came to Colorado for knee surgery in the summer of 2003.

Could Medical Services Management be for You

Could Medical Services Management be for You Are you interested in a health care career, but want to go a different route than practicing medicine and handling patient care? A great and lucrative option is a career as a medical services manager.  Behind the scenes of any medical facility–whether it be an office, a clinic, a hospital, or an assisted living center–is someone in charge of logistics, making the wheels turn and the operations run smoothly. A medical services manager oversees many aspects of a medical facility: billing, patient flow, scheduling, hiring, and much more. As the health care system continues to change rapidly with evolving technology, more demand for preventative care, and constant shifts in national regulations, someone on staff must be in charge to manage the constant flow of people and information.And it’s a career on the rise: the Bureau of Labor Statistics predicts that demand for the profession will rise 23% in the next 8 years.Think of the medical services manager as the glue that holds a center together–a master planner and organizer who who handles the day-to-day business, making it easier for medical professionals to tend to patients.Consider this rewarding and lucrative position in the health care field if you want to play a role shaping the future of the industry.

Engineering Ethics Paper Essay Example | Topics and Well Written Essays - 1500 words

Engineering Ethics Paper - Essay Example As an engineer, the general security of the trident plan needs to be reviewed. Contemplation is usually provided to the nuclear cycle from uranium extraction to neutralizing and waste storage. This consideration should be carried out as a community and to decommission the threats and effects of leading mishaps involved with nuclear missiles or submarine vessels. The following paper will look into past and current nuclear submarine mishaps that have paved way for nuclear weaponry overviews that analyze, provide evidence and recommend leaders on nuclear matters that involve engineering and security of the entire global community (Pfatteicher 2). The ex-Soviet Union (Komsomolets) In reference to particular submarine nuclear incidences, the community and department of defense will offer support to the creation of awareness on the impacts of these mishaps (Wallace, Wendy and Project Staff 1992). On April 7, 1989, an inferno began onboard the nuclear-motorized submarine, the Komsomolets. I n spite of the effort of the crew on board to stop the fire, the inferno grew to a point that was out of control. The submarine descended to a deepness of 5,500 feet, whilst off the Northern coast of Norway, 125 miles from the mainland. A crew of sixty-none men passed away. The sinking of the vessel is one of a kind pattern of mishaps that engage the soviet fleet of nuclear-motorized submarines and vessels. If the recent history of the soviet nuclear commerce is any monitor, it will not be the last. Plans that have been made towards a salvage operation after the occurrence of the mishap have been grounded on approximations of the ecological risk postured by the deepened submarine and the nuclear material released to the environment. In accordance with the facts provided by the Environmental Protection Agency, the loss of the soviet vessel most likely posed minimal ecological threats. Before this loss, the ex-Soviet Union had lost three other vessels with nuclear weaponry, and there was no sign of any radiation leak or other issue posturing as an ecological threat. Reacting to similar problems following the sinking of the submarine off Bermuda involved Vice Admiral Powell F. Carter, Jr., meeting with the Joint Chiefs of Staff to discuss the potential ecological threats brought about by the sunken submarine (Wallace, Wendy and Project Staff 1992). The American nuclear professionals had misgivings over the efforts made by the Soviet crew solely because of the inability of raising the submarine vessel from the sunken depths. Whilst the Soviet navy has tools that could submerge and several rescue and saving ships, they were mainly intended to lever submersibles sent down to save stuck crewmen (Pfatteicher 42). The engineering of the saving tools used by the Soviet ships did not have tonics or hoists able to tackle weights exceeding 750 tons. Engineering specialties from the Environmental Protection Agency stated that the soviets were supposed to adjust supertankers to supply adequate and huge platforms for the rescue and holding of the nuclear material. Apart from that, they had misgivings over the capability of the plan and assembled the tools essential for the rescue operation. Even though the salvage operation was practically possible, it could turn out to be an unbelievably hard task. Rather than raising the subma

The Mediation and Arbitration Process Essay Example | Topics and Well Written Essays - 1750 words

The Mediation and Arbitration Process - Essay Example The process of arbitration and mediation as methods of resolving dispute has a long history. It began long before the 20th century. Long before the white man conquered what is now the United States of the indigenous American tribes as a means of resolving disputes within and between different tribes. The first U.S president, George Washington, also used arbitration. He had an arbitration clause in his will that stated that incase of any dispute arising from the wording of the document a panel of three arbitrators should be set to give binding decision to resolve the dispute. He stated that the decision made by the arbitrators should be as final and binding as any decision made the supreme court of the United States. The first arbitration clause to be used in a labor management document in the United States history was made by the Journeymen Cabinet-Makers from Philadelphia. It was more of an interest arbitration clause than a grievance clause. In addition, the United Mine workers of America (UMWA) formulated a type of grievance arbitration clause that was adopted by the delegates and placed in its constitution at the UMWA’s founding convention of 1890. Studies conducted in the United States unionized sector have shown that a number of collective bargaining agreements that contain arbitration as a means of dispute resolution (grievance arbitration) has been on the rise. For instance, in 1944 the bureau of Labor statistic showed that 73% of all labor contracts in United States had arbitration clauses .

Reflect on the assessment process you use in your own teaching, Essay

Reflect on the assessment process you use in your own teaching, explain using approprite assessment terminology and theories - Essay Example There are about 30-35 adult learners from a mixed diverse group. This group is quite interactive although some have been out of education for a very long time. They require simple and clear explanation. There is a mixture of male and female. During the session learner may require explanation repeatedly. They are quite responsive and have to keep them focus to the lesson. I will also focus on applying learning theories to encourage learners and promote their understanding by modelling and reinforcement of existing knowledge that they have. This session relate to the module by having an understanding of my role and responsibilities as a lecturer. It gives an opportunity to apply learning theories to enhance teaching and learning. It is also related in terms of my lesson planning; structuring my session by recognising learner’s needs and apply relevant learning theories to promote learner’s understanding and learning through observation and modelling. To introduce the four models of working in Partnership in Health and Social Care. Make learners understand the relationships and significance between the four models of working in partnership. Ensure learners understand local strategic partnership and local area agreement. Delivery of lecture and explanation, assessing their knowledge through formal assessment, question and answers and group discussion. With my group of learners I make sure my power point presentation is very clear, ask questions throughout the lecture, group discussion in order to keep them interactive, get all learners involve and concentrate. I will use examples in order to make them reflect on their practice and previous lecture. I also give them more explanation and definition of key words used in the text. This is because some of my learners are non native speakers. I will build learner’s confidence by praising them and encourage them to interact in class activities. I will also

Preparing People to Manage, Support and Use of ERP systems Dissertation

Preparing People to Manage, Support and Use of ERP systems - Dissertation Example , the quantitative and qualitative data were subjected to both statistical and thematic analysis. The study has found that the employees who were investigated expressed that loss of control of the organisation and complexity of ERP were acceptable in their present organisation along with the effectiveness of the alignment of ERP to business process and strategy and the resistance of users. In addition, the study likewise found that Planning was a key enabler of ERP implementation, along with management of the project and education and training. The variable of culture has particularly been disagreed upon as an enabler of successful ERP implementation. In addition, it was also found that management of the project, education and training and involvement of users are all significant, positive predictors of effectiveness of ERP deployment. As such, a number of recommendations had been presented. Acknowledgements Table of Contents 1. Introduction 1.1. Background 9 1.2. Project Rationale 1 2 1.3.Project Aims and Objectives 13 1.3.1. Project Aims 13 1.3.2. Project Objectives 13 2. Literature Review 2.1. Introduction 14 2.2. ERP systems: A Brief Overview 14 2.2.1. The Importance of ERP systems 15 2.3. Obstacles to the Effective Implementation of Enterprise Resource Planning 19 2.4. Factors that Positively Affect Effective ERP Implementation 25 2.5. Empirical Studies 32 2.6. Conclusions 37 2.6.1. Key Conclusions 38 2.6.2. Refined Research Questions 40 3. Research Methodology 3.1. Introduction 41 3.2. Research Philosophy 41 3.3. Research Strategy 42 3.4. Data Generation Methods 43 3.5. Data Analysis 46 3.6. Sampling 46 3.7. Ethics 47 3.8. Limitations 48 3.9. Conclusions 48 4. Results and Discussion 4.1. Introduction 50 4.2. Questionnaire Analysis 50 4.3. Interviews Analysis 74 4.3.1. Business Process and Strategy 74 4.3.2. Loss of Control of the Organisation 74 4.3.3. Complexity of ERP 75 4.3.4. User Acceptance/ Resistance of Users 75 4.3.5. Planning and Management of the Project 76 4.3.6. Teamwork 76 4.3.7. Support from Top Management 77 4.3.8. Communication 78 4.3.9. Management of Change/Culture 78 4.3.10. Education and Training 79 4.3.11. Overall Effectiveness of the ERP Implementation 79 4.4. Discussion 4.4.1. Introduction 80 4.4.2. Obstacles in ERP Implementation 80 4.4.3. Enablers in ERP Implementation 83 4.5. Conclusions 85 5. Conclusions and Recommendations 5.1. Conclusions 87 5.1.1. Conclusion 1 87 5.1.2. Conclusion 2 88 5.2. Recommendations 5.2.1 Recommendations 1 89 5.2.2. Recommendations 2 89 6. Personal Reflection 90 Bibliography 91 Appendices 97 List of Tables Table 1. Items measuring obstacles in ERP implementation 46 Table 2. Items measuring enablers in ERP implementation. 49 Table 3. Gender: Frequency and percentage breakdown. 50 Table 4.. Age: Frequency and percentage breakdown. 51 Table 5. Level: Frequency and percentage breakdown. 52 Table 6. Tenure: Frequency and percentage breakdown. 59 Table 7. Descriptive statistics:

Fundy & Chesapeake Assignment Example | Topics and Well Written Essays - 500 words

Fundy & Chesapeake - Assignment Example Other processes such as volcanicity afterward occurred. Volcanic activity led to the formation of volcanic mountains and flood basalts. These flood basalts poured out over the landscape, covering much of Southern Nova Scotia. Some sections of the flood basalts eroded (Harlow, 2006). The upper part of the Bay Fund splits into Chignecto Bay in the northeast and minas Basin in the east. Chignecto Bay additionally divided into Cumberland basin and shepody bay and the extreme eastern portion of Minas Basin (Cobequid bay). The upper reaches show that is exposed red bay sludge for which is bay noted. The minas channel connects the Minas Basin with main bay body. The channel is approximately 5, 6 kilometers across and approximately 106.7 meters. Therefore tides that flow through are very powerful. The lower bay part has four sub basins namely: Back Bay and Passamaquoddy Bay on New Brunswick shore, Annapolis Basin on the Nova Scotia shore and cobs cook Bay. The bay’s extreme tidal range causes the Saint John’s River to flow in a reversed direction at high tide causing a series of rapids at famous Reversing falls where the river empties into the bay in the gorge in the focal point of the city of Saint John. Rivers in the upper Bay of Fundy have a lesser flow rate than the Saint John, and a shallower slope. This causes widespread mud flats deposited all through the tidal range of rivers. In the tidal bore, wave front of water bores pushes up a river against its normal flow. The shallow and narrow estuaries around the upper bay produce bores on regular basis. The advancing tide is slowed by shallow waters consequently building up with a deep pour of advancing water. Contrary, Chesapeake Bay is located in a poor geographical location and therefore has no bores. The bay has lower tides because small tidal range unlike the Fundy bay. The Amazon River despite the fact that is the largest river in the entire world, its mouth is not narrow. The

Preparing People to Manage, Support and Use of ERP systems Dissertation

Preparing People to Manage, Support and Use of ERP systems - Dissertation Example , the quantitative and qualitative data were subjected to both statistical and thematic analysis. The study has found that the employees who were investigated expressed that loss of control of the organisation and complexity of ERP were acceptable in their present organisation along with the effectiveness of the alignment of ERP to business process and strategy and the resistance of users. In addition, the study likewise found that Planning was a key enabler of ERP implementation, along with management of the project and education and training. The variable of culture has particularly been disagreed upon as an enabler of successful ERP implementation. In addition, it was also found that management of the project, education and training and involvement of users are all significant, positive predictors of effectiveness of ERP deployment. As such, a number of recommendations had been presented. Acknowledgements Table of Contents 1. Introduction 1.1. Background 9 1.2. Project Rationale 1 2 1.3.Project Aims and Objectives 13 1.3.1. Project Aims 13 1.3.2. Project Objectives 13 2. Literature Review 2.1. Introduction 14 2.2. ERP systems: A Brief Overview 14 2.2.1. The Importance of ERP systems 15 2.3. Obstacles to the Effective Implementation of Enterprise Resource Planning 19 2.4. Factors that Positively Affect Effective ERP Implementation 25 2.5. Empirical Studies 32 2.6. Conclusions 37 2.6.1. Key Conclusions 38 2.6.2. Refined Research Questions 40 3. Research Methodology 3.1. Introduction 41 3.2. Research Philosophy 41 3.3. Research Strategy 42 3.4. Data Generation Methods 43 3.5. Data Analysis 46 3.6. Sampling 46 3.7. Ethics 47 3.8. Limitations 48 3.9. Conclusions 48 4. Results and Discussion 4.1. Introduction 50 4.2. Questionnaire Analysis 50 4.3. Interviews Analysis 74 4.3.1. Business Process and Strategy 74 4.3.2. Loss of Control of the Organisation 74 4.3.3. Complexity of ERP 75 4.3.4. User Acceptance/ Resistance of Users 75 4.3.5. Planning and Management of the Project 76 4.3.6. Teamwork 76 4.3.7. Support from Top Management 77 4.3.8. Communication 78 4.3.9. Management of Change/Culture 78 4.3.10. Education and Training 79 4.3.11. Overall Effectiveness of the ERP Implementation 79 4.4. Discussion 4.4.1. Introduction 80 4.4.2. Obstacles in ERP Implementation 80 4.4.3. Enablers in ERP Implementation 83 4.5. Conclusions 85 5. Conclusions and Recommendations 5.1. Conclusions 87 5.1.1. Conclusion 1 87 5.1.2. Conclusion 2 88 5.2. Recommendations 5.2.1 Recommendations 1 89 5.2.2. Recommendations 2 89 6. Personal Reflection 90 Bibliography 91 Appendices 97 List of Tables Table 1. Items measuring obstacles in ERP implementation 46 Table 2. Items measuring enablers in ERP implementation. 49 Table 3. Gender: Frequency and percentage breakdown. 50 Table 4.. Age: Frequency and percentage breakdown. 51 Table 5. Level: Frequency and percentage breakdown. 52 Table 6. Tenure: Frequency and percentage breakdown. 59 Table 7. Descriptive statistics:

Effect of Oil Price on Kuwait Stock Market Index Dissertation

Effect of Oil Price on Kuwait Stock Market Index - Dissertation Example In any country, the fact of presence or absence of oil will always have an effect on the lives of the people because there are different values that people cannot overlook in the establishing of an economy of the country. Oil in many countries in the world is the idea behind industrialization and development of transport systems, which are important aspects of life of the lives of the people. For this reason, oil in any economy has a crucial role because it influences the productivity of the different companies and organisations greatly, either in direct or indirect ways. This essentially means that every country in the world depends on oil as a source of energy to that enhances their production and growth in different perspectives because its prices affects the amount of products a company can have. The analysis of the importance of change in oil prices on the stock market of any country is possible because stock markets depend on the industrialisation and various factors that influ ence the people. The research will focus on the Kuwait Stock Market Indices and it will seek to establish the relationships that exist between the two factors of the economy (Arouri, Jawadi, and Nguyen, 137). Kuwait as a producer of oil, industries in the country have ease of access of the product because it is availed to them through other refinery companies that operate within the country. However, the issue comes in when prices rise or fall because it influences the home and foreign companies.... In this research, there will be two hypotheses; null hypothesis, which will be that Kuwait stock market index, is not affected by change in oil prices and the alternate hypothesis will be that the Kuwait Stock market index is heavily affected by change in oil prices. The Scope of the research The research will be restricted to Kuwait stock market index but to enable a comparison, the research will review the literature of the some previous researches in other oil producing countries’ stock markets indices. The research will rely on that information from different research to come up with an objective view of the idea of the influence of oil prices on the Kuwait Stock Market. Research Objective To establish the relationship between the trend of oil prices and those of Kuwait stock market indices Significance of Study The research will be used to inform the factors that cause change in indices in the stock market and will be used to make recommendations on the various things tha t the government can implement so that they can prevent losses in the stock market. The findings of this research will be important to the investors who would like to invest or who have invested in the Kuwait Stock Markets because it will give them a means to predict the indices at different times of the year. The research will be important to different banking institutions because they will be able to understand the various effects of rending money to their customers so that they can ensure ease of repayments. Literature Review In any country, the fact of presence or absence of oil will always have an effect on the lives of the people because there are

Deception Point by Dan Brown Essay Example for Free

Deception Point by Dan Brown Essay A techno-thriller Deception Point is a typical Dan Brown novel decent far-fetched plot Dan Brown, once again does a delightful job. Rachael Sexton, estranged of her father, a charismatic leading Presidential nominee Senator Sedgewick Sexton, and herself a highly competent â€Å"resource† working for the little known but highly efficient intelligence agency NRO (National Reconnaissance Oficce), one day gets an unexpected audience with the President himself. On his request, she soon finds herself in the icy depth of the Arctic sent to verify a astonishing discovery by NASA. At that time, when NASA’s existence is threatened by Sedwick’s rhetoric condemning its very expensive failure, Rachael finds the discovery too coincidental. But outside experts like Michel Tolland, a world-famous oceanographer, convince Rachel of its authenticity. Just hours before the President announces this information, Rachel and Michel discover a deadly deception. The 557 pages of this novel is not only thrilling, intense and enthralling but also thought-provoking. Brown’s painstaking research is evident in the authentic facts mentioned in the plot. Flawless creation of characters, the visual descriptions and a mild romance amidst the intense plot- it all adds up to a perfectly paced, gripping story. With its slightly stilted style and incredible turn of events, Deception Point falls short of the standard created by The Da Vinci Code and Angels and Demons. None the less, the 5$ paperback edition of the book has wooed readers all over the globe and has remained another best seller. Dan Brown is a master story teller and this novel is a good example of his ability to craft ingenious plots that grips readers with intrigue and awe.

Clinical Governance overview

Clinical Governance overview A framework through which NHS organisations are accountable for continuously improving the quality of their services and safeguarding high standards of care by creating an environment in which excellence in clinical care can flourish (1) The term Clinical Governance (CG) was first introduced by the Labour government and underpinned by a statutory duty of quality set out in the Health Act 1999.The new government established for the first time a national framework, within which the NHS at a local level, can work towards realising consistent and systematic improvements in the quality of patient of care. Clinical Governance places a clear responsibility upon NHS organisations for the delivery and continuous improvement of patient care. In practice this means implementing principles that will result in a high quality of care for patients by a highly motivated and qualified workforce. The introduction of the contractual framework of community pharmacy in April 2005 laid out specific requirements for CG consisting of principles which were to be integrated into each pharmacy by a nominated clinical governance lead.(2) The contractual framework makes clear the role of community pharmacy and its contribution to the achievement of the targets for the health sector. Primary Care Trusts will support pharmacy contractors in implementing the new framework and monitoring compliance was only to begin in October 2005. For the introduction of CG to be successful it is essential that there is of mutual benefit to community pharmacy and the rest of the local NHS, while improving quality service to patients. Clinical Governance is composed of seven principle elements, Education, Clinical audit, Clinical Effectiveness, Risk Management, Research and Development, and Openness. The principles above are all extremely important in their contribution to clinical governance and I will discuss in detail some of the above in this essay. As part of the CG requirements, pharmacies have to participate in a clinical audit of their services and have the necessary arrangements in place to verify the quality of advice given to patients. Clinical audit involves the pharmacist and their staff participating in one practice based audit and one PCO determined multidisciplinary audit each year. Patient involvement entails the public to complete Community Pharmacy Patient Questionnaire to express their level of satisfaction at the services provided by their local community pharmacy. The pharmacies should review the surveys and consider changes to improve their services. Risk management ensures pharmacists provide sufficient evidence of recording, reporting, monitoring, analysing and learning from patient safety incidents. Clinical effectiveness programmes ensure the correct operating procedures are in place for the management of repeat NHS prescriptions, medicines use reviews and standard operating procedures. Staffing and staff management ensure that the people operating within the pharmacy have all the necessary training skills related to their role in the pharmacy and up to date with the legality issues surrounding confidentiality procedures, health and safety issues etc. Pharmacy operators must also ensure that there is an induction and written operating procedures for locums, who will be undertake the role of responsible pharmacist at different pharmacy premises. Pharmacists must also demonstrate their commitment to continuing professional development (CPD) through a CPD record, acquire information via up to date reference sources and comply with regulations. (3) Pharmacists have been implementing many of the aspects of CG in their roles as front line carers for patients on a day to day basis for many years. The structures put in place for the development of a CG framework; build upon the existing strengths possessed by pharmacys and highlights areas where improvements can be made. For CG to be successful and for processes to become embedded in pharmacies, pharmacists must be able to recognise the compelling nature of it outcomes. They should be clear on the intended benefits and understand that CG is an opportunity for them as individuals to adapt to change, generate new knowledge and continue to improve in their professional performance. (4) Clinical Governance activities can raise awareness of learning needs for example through audit and also for the continuing development of the services they provide within their organisation to provide the best form of patient care possible. Adverse incident reporting is an important element of CG but in general incident reporting to external bodies is at an early stage in community pharmacy and will require considerable culture change. The development of the No blame culture is essential and is important for pharmacists to realise that incidents and mistakes do occur but as long as the necessary procedures are taken to prevent dispensing errors and near misses through examination of these errors in an objective way to prevent the same problems happening over and over again. (5) Clinical effectiveness is made up of a range of quality improvement activities and initiatives including evidence, guidelines and standards to identify and implement best practice. Clinical Governance invites pharmacists and their working team to perform at very high professional level, which improves the quality of patient care and helps improve patient trust. This generates a feel good factor for the pharmacist and his team, in the services they are providing to the public and gives them the confidence and makes them better equipped for issues which present themselves in their pharmacies. Risk management is key part in CG, as the safety of patients is the main priority for all the healthcare team. The reporting of dispensing errors to an external board could minimize the risks of potential hazardous situations caused by dispensing errors, by effectively setting motions in place to reduce or remove risks. The principles of CG applies to all practitioners, including community pharmac ists, who have an important contribution to make to the development of a coherent strategy for assuring and improving the service provision across the local health community. (6) This involves working and communicating as a multi-disciplined team across primary care but also between primary and secondary care, to improve the overall quality of patient care. Clinical Governance also has systems in place to identify poorly performing pharmacists and provides retraining and other support at an early stage for pharmacists but the onus is on them to acquire the necessary skills to act as professional pharmacists and build on their existing knowledge. There is no doubt that Clinical Governance is a positive driving force behind improving patient care but there are questions of how practical it can be in the day to day running of busy pharmacies. Many pharmacists especially the older generation have found it particularly difficult to come to terms with the massive impact of paperwork associated with clinical governance and finding time to implement everything is a problem and many feel that time filling out forms would be better fulfilled advising patients. Cost is another problem, training staff to be effective in CG and employing locums, buying CG packs and having to close the pharmacy to attend PCT meetings are certainly not cheap. There are numerous other problems which could be mentioned which pharmacists find challenging and wrong with CG. In conclusion, the concept behind Clinical Governance has been put forward to undoubtedly benefit the entire health system. It is therefore important that systems are in place to maintain a high standard of clinical care. Pharmacists have been at the forefront of patient care and have been providing dependable services to the community for many years. The system of CG brings together all the elements which seek to promote quality care and the challenge of it shouldnt be underestimated. The cultures involved will need to be understood and greater sensitivity shown to pharmacists to help them review and justify their performance. Many pharmacists are apprehensive about CG and feel the changes involved could be an unnecessary intrusion and many will only be won over when they can see that its in their interest and that of their patients. (Word Count 1196) Clinical Governance; Quality in the new NHS (HSC 1999/065) Department of Health, London, 1999 Department of health, 28/4/05 Implementing the new Community Pharmacy Contractual Framework www.psnc.org.uk/pages/essential_service_clinical_governance.html PSNC, Essential service 8- Clinical Governance Requirements in the New Community Pharmacy Contractual Framework Continuing Professional Development: Quality in the new NHS. (HSC 1999/154) Department of Health, London, 1999. Doing Less Harm. Department of Health 7 national Patient Safety Agency, London, 2001. Pharmacy in the Future-Implementing the NHS plan. Department of Health, London,2005

The Anglican Liturgy Essay -- Religion/Spirituality

â€Å"†¦the Prayer Book is not only a manual of public devotions, it contains the fullest statement of the teaching of the Church†. This understanding of the prayer book as the dominant treatise of Anglican belief is central to this essays argument that the Episcopal Book of Common Prayer (1979), and particularly its rite of Baptism, has fundamentally shifted Anglican thinking and liturgical practice in relation to Eucharist and ministry. We will explore this argument by first clarifying what is said in the Book of Common Prayer (1979), especially within its preface to the rite of Baptism, comparing this to the Book of Common Prayer 1662, to elicit differences and subtle nuances within the theology expressed. The consequences of these changes in relation to Eucharistic practice and invitation will then be explored, particularly the way in which confirmation is understood in the new schema. Following this, we will seek to understand the impact that this has had upon t he Anglican Church in Aotearoa, New Zealand, and Polynesia and how it has affected our Anglican Identity liturgically and ecclesiologically, especially in regards to ministry. Finally, we will offer a small critique of the liturgical understanding of Baptism as full initiation to the Eucharistic table, drawing upon biblical images and Church teaching to pose questions of whether this is appropriate. ‘Holy Baptism is full initiation by water and the Holy Spirit into Christ’s body the Church’. These few words are the initiatory comments in the Book of Common Prayer (1979) concerning the rite of Baptism and the purpose of the service. Within them lies an understanding that, while possibly implicit, in previous Prayerbooks had not been made clear, or was deliberate... ...can Style. July 10, 2010. http://anglocatholic.net/2010/07/10/communion-anglican-style/ (accessed May 14, 2012). The Church of England. The Book of Common Prayer and Administration of the Sacraments and Other Rites and Ceremonies of the Church according to the use of The Church of England. Cambridge: Cambridge University Press, 1662. The Church of the Province of Aotearoa, New Zealand and Polynesia. A New Zealand Prayer Book/He Karakia Mihinare o Aotearoa. Auckland: Collins, 1989. The Episcopal Church. The Book of Common Prayer and Administration of the Sacraments and Other Rites and Ceremonies of the Church : together with the Psalter or Psalms of David according to the use of the Episcopal Church. New York, NY: Church Hymnal Group & Seabury Press, 1979. White, James F. Introduction to Christian Worship. 3rd Edition. Nashville, TN: Abingdon Press, 2000.

Understanding Marketing and Marketing Process

Understanding Marketing and Marketing Process Marketing Is the organizational function charged with defining customer targets and the best way to satisfy needs and wants competitively and profitably. Since consumers and business as buyers face an abundance of suppliers seeking to satisfy their every need, companies and nope FLT organizations cannot survive today by simply doing a good job. They must do an excellent Job if they are to remain in the increasingly competitive global marketplace.Many studies have demonstrated that the key to profitable performance is to know and satisfy target customers with imitatively superior offers. This process takes place today in an increasingly global, technical, and competitive environment. The Marketing Process The marketing process is the process of analyzing market opportunities, selecting target markets, developing the marketing mix, and managing the marketing effort. Target customers stand at the center of the marketing process. There are fo llowing steps in Marketing Process: l.Analyzing marketing opportunities II. Selecting target markets Ill. Developing the marketing Mix IV. Managing the marketing effort l. Analyzing marketing opportunities First step of the marketing process is analyzing market opportunities and availing these opportunities to satisfy the customer's requirements to have competitive advantage. The marketing function of analyzing market opportunities is important in the marketing planning process. Any marketing manager must analyses the long-run opportunities In the market to improve the business unit's performance.To evaluate its opportunities firms needs to operate a reliable marketing Information system. Marketing research is an indispensable marketing tool for this purpose. Researching the market allows the company to gather intimation about their customers, compete y environmental changes to determine the market opportunities. II. Selecting the target Market: To succeed in today's competitive mar ketplace, companies must be customer centered. They must titers and an win customers from competitors and keep them by delivering greater value. Ђ Sound marketing requires a careful, deliberate analysis of consumers. Since companies cannot satisfy all consumers in a given market, they must divide up the total market (market segmentation), choose the best segments (market targeting), and sign strategies for profitably serving chosen segments better than the competition (market positioning). Ill. Developing the Marketing Mix Once the company has decided on its overall competitive marketing strategy, it is ready to begin planning the details of the marketing mix.The marketing mix is the set of control lovable marketing variables that the firm blends to produce the response it wants in the target market. The marketing mix consists of everything that the firm can do to influence the demand for its product. These variables are often referred to as the â€Å"four AS. † 1). Produ ct stands for the â€Å"goods-and- Irvine† combination the company offers to the target market. 2). Price stands for the amount of money customers have to pay to obtain the product 3). Place stands for company activities that make the product available to target cons mummers. ). Promotion stands for activities that communicate the merits of the product and persuade target consumers to buy it. An effective marketing program blends all of the marketing mix elements into a coordinated program designed to achieve the company's marketing objectives by delivering value to consumers. Some critics feel that the four As omit or underestimate certain important activities. 1. â€Å"Where are services? † they ask. 2). â€Å"Where is packaging? † 3). The 4 As seems to take the seller's view rather than the buyer's view. 4).Perhaps a better classification would be the 4 CSS: a). Product = Customer Solution. B). Price = Customer Cost. C). Place = Convenience. D). Promotion = C ommunication ‘V. Managing the Marketing Effort The company wants to design and put into action the marketing mix that will best achieve its objectives in target markets. This involves four marketing management functions. The four functions are: analysis, planning, implementation, and control a. Marketing Analysis: Marketing analysis involves a complete analysis to the company's situation.The company performs analysis by Identifying environmental opportunities and threats. Analyzing company strengths and weaknesses to determine which opportunities the company can best pursue. Feeding information and other inputs to each of the other marketing management functions b. Marketing Planning: Within each business unit, functional plans must be prepared, including marketing Pl mans. Such plans include marketing plans which are aggregate plans consisting of plans for product lines, brands and markets.Marketing planning involves deciding on marketing strategies that will help the company to attain its overall strategic objectives. A detailed plan is needed for each business, product, or brand. A product or brand plan should contain the following sections :executive summary, current marketing situation ,threats and opportunity analysis, objectives and issues , marketing strategies, action programs, budgets, and controls. C. Marketing Implementation: Marketing Implementation is the process that turns marketing plans into marketing a actions in order to accomplish strategic marketing objectives.Whereas marketing planning addresses the and â€Å"why† of marketing activities, implementation addresses the â€Å"who†, â€Å"where†, â€Å"when†, and â€Å"how†. One firm can have essentially the same strategy as another, yet win in the market- place through faster or better execution. Successful implementation depends on an action program that pulls all of the people and activities together and forms sound formal organizational structure i ts decision and reward structure (HARM functions and procedures) and the firm's marketing strata shies fitting with its company culture (the shared system of values and beliefs). Marketing Control Marketing control is the process of measuring and evaluating the results of marketing strategies and plans, and taking corrective action to ensure the marketing objectives are attained. 4 Marketing Opportunities 1 . Market Penetration Market penetration meaner trying to increase sales of an organization's existing products or services in its existing markets. This can be accomplished by strengthening current customer relationships to increase their rate of product/ service utilization or trying to attract competitor customers or current non-users. . Market Development Market development meaner trying to increase sales of an organization's current products or services in new markets. Market development may also involve identifying new uses for an existing product or service. 3 Product Devel opment Product development meaner offering new or improved products or services in an organization's existing markets. 4. Diversification Diversification meaner moving into entirely different lines of business—-unfamiliar products, services or markets. All organizations must find new attractive marketing opportunities to grow.But the challenge lies in determining which marketing opportunity offers the most long-term success. Strategic Marketing Services is available to help your organization through this basic marketing opportunity assessment and any other relevant market research activities specific to one of the four marketing growth strategies. Contact us to talk with one of our experienced project managers about your organization's unique marketing opportunity. Develop a marketing strategy Effective marketing starts with a considered, well-informed marketing strategy.A DOD marketing strategy helps you define your vision, mission and business goals, and outlines the steps you need to take to achieve these goals. A marketing strategy sets the overall direction and goals for your marketing, and is therefore different from a marketing plan, which outlines the specific actions you will take to implement your marketing strategy. Your marketing strategy could be developed for the next few years, while your marketing plan usually describes tactics to be achieved in the current year.Write a successful marketing strategy 1. Identify your business goals To develop your marketing strategy, identify your overarching business goals, so that you can then define a set of marketing goals to support them. 2. State your marketing goals Define a set of specific marketing goals based on the business goals you listed above. These goals will motivate you and your team and help you benchmark your success. Make sure your overall strategies are also practical and measurable.A good marketing strategy will not be changed every year, but revised when your strategies have been a chieved or your marketing goals have been met. Also, you may need to amend your strategy if your external market changes due to a new competitor or new technology, or if your products substantially change. 3. Research your market Research is an essential part of your marketing strategy. You need to gather information about your market, such as its size, growth, social trends and demographics (population statistics such as age, gender and family type).It is important to keep an eye on your market so you are aware to any changes over time so your strategy remains relevant and targeted. 4. Profile your potential customers Use your market research to develop a profile of the customers you are targeting and identify their needs. The profile will reveal their buying patterns, including how they buy, where they buy and what they buy. Again, regularly review trends so you don't miss out on new opportunities or become irrelevant with your marketing message.While you try to find new customers , make sure your marketing strategy also allows you to maintain relationships with your existing customers. 5. Profile your competitors Similarly, as part of your marketing strategy you should develop a profile of your competitors by identifying their products, supply chains, pricing and marketing tactics. Use this to identify your competitive advantage – what sets your business apart from your competitors. You may also want to identify the strengths and nakedness of your own internal processes to help improve your performance compared with your competition. . Develop strategies to support your marketing goals List your target markets and devise a set of strategies to attract and retain them. An example goal could be to increase young people's awareness of your products. Your corresponding strategies could be to increase your online social media presence by posting regular updates about your product on Twitter and Faceable; advertising in local magazines targeted to young peo ple; and offering discounts for students. 7. Use the ‘5 As of marketing' Identify your tactical marketing mix using the 5 As of marketing.If you can choose the right combination of marketing across product, price, promotion, place and people, your marketing strategy is more likely to be a success. 8. Test your ideas In deciding your tactics, do some online research, test some ideas and approaches on your customers and your staff, and review what works. You will need to choose a number of tactics in order to meet your customers' needs, reach the customers within your target market and improve your sales results.

Personal Classroom Management System Essay

Abstract An effective classroom management is essential for the success of the students. The classroom management plan needs to be strong, but also flexible since not every class is the same and the teacher needs to be able to change around the plan to fit the needs of the current class. To construct my own classroom management plan, I have borrowed some ideas from classes I have taken throughout my college career and through my own experiences as a student. My Personal Classroom Management System. In this paper I will attempt to explain my personal classroom management system. I will begin by describing the classroom conditions I will provide for my students. I will specify the behavioral goals for my students and the ways in which I want them to conduct themselves. I will elaborate on how I will grade and assess my students. I will conclude by explaining classroom procedures and how I will intervene when a student is misbehaving. Classroom Environment I believe that it is important to create a safe and encouraging environment for my students. The classroom should be a place where the students feel comfortable asking questions and expressing themselves. No student should feel embarrassed to ask questions or voice opinions. I will explain to my students that we are our own community and everyone has a role to do if the community is to work correctly. I plan to create this type of environment by establishing rules, procedures, and routines for my students to understand and follow. I feel that giving students a daily routine to follow it helps to them to develop personal responsibility. Every morning I will greet my students at the door. By doing this I can see my students in the hallway to make sure that they are following the school rules, but I can also see the students inside the classroom to make sure that they are following our classroom rules and beginning their daily routines. The first thing my students will need to do is find their assigned seating and begin their bell work. This helps them learn responsibility and start the day off productively. I will also have end of the day routines for the students to follow. Twenty minutes before the end of school I will have the students  gather their belongings and pack their backpacks. We will also use this time to clean and organize the classroom so it will be in order for the next day. I want to create an environment where my students and I can learn from our various cultures and backgrounds. I want to have a weekly class session where one student is picked to share something they love about their family’s culture and traditions. This will make all my students feel important and I feel this will also help my students who may be ESL students feel comfortable and help them succeed in school. Parental Involvement  I will develop a relationship with parents at the beginning of the school year. Communication between the parents, students and me is extremely important. I will contact parents to give them good news about their students and not just contact them when their child is misbehaving. I will create a monthly newsletter which I will send home with my students and post on the school website. This newsletter will let the parents know what will be going on in our classroom. This will also give them the opportunity to volunteer for different activities and help them become more involved in their child’s education. Class Rules, Rewards & Consequences In order for my students to be successful throughout the school year, they learn and follow the rules starting on the first day of school. In my classroom the rules that must be followed are: 1. Respect and follow all school rules 2. Respect others and their belongings 3. No hitting, touching or using bad language 4. Raise your hand before speaking or leaving your seat 5. Always do your best These rules will be posted in my classroom on the first day of class. We will create a few more rules together as a class during the first week of school as well. We will spend the first two weeks of school reviewing our classroom rules. According to Wong’s Pragmatic classroom students who spend the first two weeks of school reviewing class rules learn better and conduct themselves accordingly (Charles, 132). This will help give my students ownership on their behavior. I will send two copies of the rules home for the students to give to their parents. I will ask that both the students and the parents sign one copy and return it to me and post one copy at home that can be viewed daily. I will also post a progress chart in the classroom for all students to view. The chart will cover the student’s weekly behavior starting fresh each day. At the end of the week students will be able to choose a reward based on the number of gold stars they have. Some examples of rewards include choosing a book to read when finished with class work, choosing a prize from the treasure box, being the daily helper, and being the line leader for the day. I will also use lots of positive praise and behavioral narration to encourage my students to do their best daily. There will also be consequences when the rules are not followed. These consequences will be discussed with both the students and the parents at the beginning of the year. The following are examples of the consequences: 1. Loss of picking from the treasure chest 2. Time taken from recess 3. Time spent in detention before or after school 4. A call to parents 5. A visit to the principal’s office 6. In extreme cases immediate suspension Grading and Assessment I believe it’s important to use a variety of tools to assess students. This is because all students learn in a variety of ways. I plan to use both informal and formal assessment procedures in my classroom. Homework will be used as a study tool and an extension of the daily lesson and therefore will not be graded. Homework will be used for participation points. Instead of grading it I will stamp the assignment to show that the student was given participation points for effort. All assessments will be aligned with the state standards and curriculum. The grading policy and rubrics will be made available for the students and their parents at all times. When I give tests I will only test students on materials we have covered during that week and never use gotcha questions. Students will be allowed to do make up tests if they fail and would like a better grade. Classroom Procedures Everyday my students will be expected to come into the classroom, take their seats and immediately start on their bell work. All pencils should be sharpened before the bell rings. This means students need to get to class on time. When class work is finished early, students will have the choice of choosing a book from our class library or free writing in their writing journals. Bathroom breaks will be taken individually throughout the day and as a class before and after lunch and recess. These are some of the procedures I will implement: Morning Procedures †¢Greet teacher and classmates as you enter the room †¢Unload backpack, sharpen pencils and place supplies on desk †¢Begin bell work Desk Procedures †¢No food, candy or toys allowed at your desk †¢Keep your hands and feet on/under your own desk and not in the aisle †¢Keep the area around your desk clean Line Up/Leaving Procedure †¢Quietly form two orderly lines †¢Keep your hands to yourself/arms crossed †¢No talking in the hallway †¢No running or pushing while in line †¢When leaving the room one line will follow the other to form one line in the hallway Intervention Plan Before deciding on a plan, I will observe, reflect, consult with the student, parents and coworkers, and outline ideas that may correct problematic behaviors viewed in the classroom. After considering the behavior of the child, I will reflect on the role of the environment and classroom routines, and the interactions of the child with fellow students and teachers. I will  be sure to take advantage of the use of specialized staff members, such as the school psychologist and speech therapist, within the school system who are willing to assist me with my plan. This plan will be constructed on an individual basis as not all students will respond to the same methods. Once the plan is implemented, I will observe for positive changes and make adjustments accordingly after a follow up meeting with the parents, student and specialists involved in constructing the initial plan. Reference Charles, C. M. (1999). Building Classroom Discipline. New York: Addison Wesley Longman, Inc.

Post high school plan Essay

You’ve just arrived at your office, which you share with a colleague, and it looks as if it’s going to be another frustrating day. Your side of the office is neat as a pin and incredibly well organized. You always arrive at work on time and you take care not to talk loudly when you’re on the phone, so that you don’t disturb your office mate.  Your colleague, however, is the exact opposite. Empty cups and stacks of dusty files litter his side of the office. He often rushes into the office late, and he sometimes puts the radio on while he’s working, which breaks your concentration. You love your work, but dread coming into the office every day, simply because you don’t like sharing your space with your colleague. He drives you crazy, and you often argue. If you thought about it, you’d quickly recognize that there’s conflict between you because the two of you have completely different working styles. Once you’d realized this, you’d have a starting point for thinking about how you could work together more effectively. All of us experience conflict like this at work. Conflict can be useful, since it can push conflicting parties to grow and communicate, and it can improve conflicting ideas. However, this can only happen if we understand why the conflict is there in the first place. Once we’ve identified the root of the problem, we can take the right steps to resolve it. In this article, we’ll look at eight common causes of conflict in the workplace, and we’ll explore how you can use them to manage conflict more effectively. About the Eight Causes According to psychologists Art Bell and Brett Hart, there are eight common causes of conflict in the workplace. Bell and Hart identified these common causes in separate articles on workplace conflict in 2000 and 2002. The eight causes are: 1.Conflicting resources. 2.Conflicting styles. 3.Conflicting perceptions. 4.Conflicting goals. 5.Conflicting pressures. 6.Conflicting roles. 7.Different personal values. 8.Unpredictable policies. You can use this classification to identify possible causes of conflict. Once you’ve identified these, you can take steps to prevent conflict happening in the first place, or you can tailor your conflict resolution strategy to fit the situation. How to Use the Tool Let’s take a closer look at each of the eight causes of workplace conflict, and discuss what you can do to avoid and resolve each type. 1. Conflicting Resources We all need access to certain resources – whether these are office supplies, help from colleagues, or even a meeting room – to do our jobs well. When more than one person or group needs access to a particular resource, conflict can occur. If you or your people are in conflict over resources, use techniques such as Win-Win Negotiation or the Influence Model to reach a shared agreement. You can also help team members overcome this cause of conflict by making sure that they have everything they need to do their jobs well. Teach them how to prioritize their time and resources, as well as how to negotiate with one another to prevent this type of conflict. If people start battling for a resource, sit both parties down to discuss  openly why their needs are at odds. An open discussion about the problem can help each party see the other’s perspective and become more empathic about their needs. 2. Conflicting Styles Everyone works differently, according to his or her individual needs and personality. For instance, some people love the thrill of getting things done at the last minute, while others need the structure of strict deadlines to perform. However, when working styles clash, conflict can often occur. To prevent and manage this type of conflict in your team, consider people’s working styles and natural group roles when you build your team. You can also encourage people to take a personality test, such as the Myers-Briggs Personality Test . This can help them become more accepting of other people’s styles of working, and be more flexible as a result. 3. Conflicting Perceptions All of us see the world through our own lens, and differences in perceptions of events can cause conflict, particularly where one person knows something that the other person doesn’t know, but doesn’t realize this. If your team members regularly engage in â€Å"turf wars† or gossip, you might have a problem with conflicting perceptions. Additionally, negative performance reviews or customer complaints can also result from this type of conflict. Make an effort to eliminate this conflict by communicating openly with your team, even when you have to share bad news. The more information you share with your people, the less likely it is that they will come up with their own interpretations of events. Different perceptions are also a common cause of office politics. For instance, if you assign a project to one person that normally would be  someone else’s responsibility, you may unwittingly ignite a power struggle between the two. Learn how to navigate office politics , and coach your team to do the same. 4. Conflicting Goals Sometimes we have conflicting goals in our work. For instance, one of our managers might tell us that speed is most important goal with customers. Another manager might say that in-depth, high-quality service is the top priority. It’s sometimes quite difficult to reconcile the two! Whenever you set goals for your team members, make sure that those goals don’t conflict with other goals set for that person, or set for other people. And if your own goals are unclear or conflicting, speak with your boss and negotiate goals that work for everyone. 5. Conflicting Pressures We often have to depend on our colleagues to get our work done. However, what happens when you need a report from your colleague by noon, and he’s already preparing a different report for someone else by that same deadline? Conflicting pressures are similar to conflicting goals; the only difference is that conflicting pressures usually involve urgent tasks, while conflicting goals typically involve projects with longer timelines. If you suspect that people are experiencing conflict because of clashing short-term objectives, reschedule tasks and deadlines to relieve the pressure. 6. Conflicting Roles Sometimes we have to perform a task that’s outside our normal role or responsibilities. If this causes us to step into someone else’s â€Å"territory,† then conflict and power struggles can occur. The same can happen in reverse – sometimes we may feel that a particular task should be completed by someone else. Conflicting roles are similar to conflicting perceptions. After all, one team member may view a task as his or her responsibility or territory. But when someone else comes in to take over that task, conflict occurs. If you suspect that team members are experiencing conflict over their roles, explain why you’ve assigned tasks or projects to each person. Your explanation could go a long way toward remedying the pressure. You can also use a Team Charter to crystallize people’s roles and responsibilities, and to focus people on objectives. 7. Different Personal Values Imagine that your boss has just asked you to perform a task that conflicts with your ethical standards. Do you do as your boss asks, or do you refuse? If you refuse, will you lose your boss’s trust, or even your job? When our work conflicts with our personal values like this, conflict can quickly arise. To avoid this in your team, practice ethical leadership : try not to ask your team to do anything that clashes with their values, or with yours. There may be times when you’re asked to do things that clash with your personal ethics. Our article on preserving your integrity will help you to make the right choices. 8. Unpredictable Policies When rules and policies change at work and you don’t communicate that change clearly to your team, confusion and conflict can occur. In addition, if you fail to apply workplace policies consistently with members of your team, the disparity in treatment can also become a source of dissension. When rules and policies change, make sure that you communicate exactly what will be done differently and, more importantly, why the policy is changing. When people understand why the rules are there , they’re far more likely to accept the change. Once the rules are in place, strive to enforce them fairly and consistently. Tip: Although Bell and Hart’s Eight Causes of Conflict provide a useful framework for identifying common causes of conflict in the workplace, they don’t explore how to deal with conflict. So make sure that you know how to resolve conflict effectively, too. Key Points Psychologists Art Bell and Brett Hart identified eight causes of conflict in the early 2000s. The eight causes are: 1.Conflicting resources. 2.Conflicting styles. 3.Conflicting perceptions. 4.Conflicting goals. 5.Conflicting pressures. 6.Conflicting roles. 7.Different personal values. 8.Unpredictable policies.

Mrs. Fields' Cookies Case Study Example | Topics and Well Written Essays - 2000 words

Mrs. Fields' Cookies - Case Study Example Although in the early years, the concentration was rigid on the product lining of the company to market only the cookies, in the later years, with the improvement in the performance, the company started marketing ice-creams and other baked products along with cookies in 14 unparallel flavors and varieties. Incidentally, the company emerged as one of the major players in the sweet snack industry. The company in this virtue expanded its operations in different parts of Japan, Hong Kong and Australia. It was during 1987 when the company initiated the acquisition of a France based bakery and/or sandwich store named as La Petite Boulangerie (LPB). LPB during the period was operating through almost 119 stores scattered in every nook and corner of the country under the corporate head of PepsiCo (Harvard Business School, â€Å"Mrs. Fields' Cookies†). Fields’ Initial Actions upon Acquiring LPB The dimensions of LPB in terms of both product lining and organizational structure wer e largely different from that of Mrs. Fields’, Inc during the period. Therefore, it was quite likely that in the realistic practices both the companies will have unparallel values and objectives as well. In this regard, to transform the objectives and the vision of LPB in order to be similar as that of Mrs. Fields’, certain major changes were enforced which brought about drastic changes in the managerial outlook of the company. For instance, LPB associated more than 53 administrative staffs to control its outlets through various departments from marketing and sales to Research & Development (R&D). But as a result of the acquisition, the number of administrative staffs was reduced to only three as Mrs. Fields’ took control of the overhead functions of LPB, such as the finance department, the human resources department and others. Only the operations and the R&D department were left unchanged (Harvard Business School, â€Å"Mrs. Fields' Cookies†). Reasons t o Initiate These Actions According to Randy Fields, the acquisition was enforced as an expansion tactic due to the fact that LPB dealt with both cookies and various other bakery products to the upscale customers through sit-down cafes. However, as stated by the founders the strategy represented something extra than just expansion, which was treated to be new concept for Mrs. Fields’. It was due to this reason that the stores of Mrs. Fields’ after the acquisition went through a change process in order to obtain a new outlook of a combination store. This combination store thereby would serve both cookies and other bakery products along with ice-creams and deserts. Another reason to attempt the strategic decision of acquiring LPB was the belief of Randy. According to Randy’s perception, Mrs. Fields’ stores were running so vividly that any thing which adapted the brand name would perform well in the targeted market. Consequently, the then market analysis also depicted that the popularity of the quality baked products are somewhat resistant to the economic fluctuations. This in turn encouraged the founders to undertake the risk of acquisition and reformation. The in-depth cause of acquiring LPB was to incur a larger profit than Mrs. Fields’ could gain separately (Harvard Business